BTS’ Butter breaks own record for most YouTube views within 24 hours.
Korean supergroup BTS broke their own record last week for most YouTube views within the first 24 hours of the release of their English-language single Butter, hitting 113 million views on Saturday (May 22).
BTS ‘Butter’ on fire
Above all, According to the platform’s public views counter. The Korean supergroup broke their own record Friday for most YouTube views in the first 24-hours of release with their new English-language single “Butter,” hitting approximately 113 million views by midnight ET.
Firstly, BTS had set the previous record with their 2020 single “Dynamite,” their first entirely in English. That video racked up 101.1 million in its first 24 hours. By and large, according to official YouTube figures, though its public views countermarked 98.3 million.
BTS’ summer dance-pop jam “Butter” was released on YouTube on Thursday, May 21, at 12 AM ET/1 PM KST. It has been propelled towards new heights by the group’s devoted fans, ARMY.
The song set a new record for the biggest YouTube music video premiere with more than 3.9 million concurrent viewers and hit No. 1 on the U.S. iTunes chart within just two hours of its debut.
By 1 AM ET Saturday, the video had been streamed more than 116 million times.
BTS has held numerous records for 24-hour views in the past, such as for “Boy With Luv” featuring Halsey in April 2019, which hit 74.6 million views on its first day.
The bottom line
Above all, The band confirmed Friday at a Seoul press conference that their first performance of “Butter” will be at the upcoming Billboard Music Awards Sunday, May 23. They have received four nominations — their most in a single year — at the awards this year in the following categories: Top Duo/Group, Top Social Artist (for the fifth year in a row), Top Song Sales Artist, and Top Selling Song (for “Dynamite”).
Speaking of the impending show, Suga admitted Friday that “for every song, the first performance always makes you anxious.”
“The Billboard Awards are of course a very significant, important, and meaningful stage for us,” he said.
Jungkook explained that the event would be a key one for the band.
By the recent report, BTS have won all the awards.